Senior Product Manager - Ads Budget Strategy, Discovery Ads

Job Description:

• Lead the development of ads budget strategies to drive advertiser growth and ads budget improvement, working closely with Shopee's ads traffic and ads platform resources to ensure maximum impact
• Conduct market research and analysis to identify business trends and ads opportunities
• Design high quality, and clear ads solutions to improve ads budget as well as sellers business, including but not limited to ads products and tools, ads creative optimization, etc.
• Closely with local, Marketing and other teams to launch ads solutions, drive adoption, monitor performance and continuous optimisation to grow business
• Communicate, influence, and work cross-functionally with Data Scientists, Engineering and Business teams

• Bachelor's Degree or above in Computer Science, Engineering or equivalent
• At least 3-5 years of relevant working experience is preferred
• Possess strong analytical reasoning with logical and critical thinking capabilities to problem-solve based on data
• Able to deliver competitor analysis reports and establish understanding of markets and user requirements
• Independent problem solver with strong sense of ownership and customer focus to drive product design and launch and iteration
• Strong product or technical product management background, with understanding of ad business or machine learning algorithms is a plus
• Experience in SQL is a good-to-have