Senior Content Marketing

Salary: 1300$ 2000$

SCOPE OF WORK

60% Creation and Development:

Preparing briefs for relevant stakeholders/vendors, consulting and conveying the brand communication guideline if any;

Producing and editing variable formats of content includes website copy, blog posts, white papers, social media posts, and product descriptions;

Supporting and collaborating with the agencies on implementing mobile app content;

Planning and publishing posts according to our range of digital channels.

20% Content Strategist:

Supporting and brainstorming ideas/concepts for content roadmap, and content calendar;

Supporting & reviewing the creative vendor's outputs, ensuring brand consistency;

Research industry-related topics, viral ideas, trending on the market and competitors to produce writing that connects with target audiences, boosts engagement, and fosters brand awareness;

Coordinating with designers to release visually appealing elements into digital campaigns;

Tracking content performance, adjusting content strategy based on manager directions;

20% Others:

Collaborating with the Marketing team and other departments to deliver tasks;

Updating and reporting monthly to the line manager.

REQUIREMENTS

BA degree in Marketing, Journalism, Advertising, Media & Communications, Linguistics or related disciplines;

At least 3 years of relevant experience as a Copywriter or Content Marketer position;

Know how to use AI tools (ChatGPT, )

Familiar with various social media and digital platforms (Facebook, Instagram, Youtube, Tiktok, Website, etc.)

Proven record with a diverse portfolio showcasing your relevant work;

Creativity mindset with a Can-do attitude;

Ability to work in a Diversity & Inclusion team environment.