Product Solutions Senior Specialist

Product Solutions Senior Specialist

Prudential Assurance
2-4 years
Not Specified

Job Description

At Prudential, we understand that success comes from the talent and commitment of our people. Together, we have a shared vision in securing the future of our customers and our communities. We strive to build a business that can shape, an inclusive workplace where ideas are valued and a culture where can thrive together. Our people stay connected and tuned in to what's happening around us, keeping us ahead of the curve. While focused on the long-term, we look to the future to bring growth, development and benefit to everyone whose lives we touch.Responsible for planning and implementing product marketing initiatives that ensure Prudential product competitive edges in the market, adequate product portfolio understanding by the sales force and product salability. This role will also help identify business opportunities for our product within the Life insurance market and work with cross functional for system implementation.
Job Responsibilities:
  • Conduct market research and competitor analysis on a regular basis to arrive at new product ideas that meet customers needs, sales force's expectations and fit the company's business strategy.
  • Propose and implement marketing plan for new and existing products, including product proposition, communication and promotion campaign to deliver target growth of product portfolio.
  • Work with creative agencies to develop highly responsive and engaging consumer communications. This includes product name, key visual, media concept for new products and packages.
  • Develop product marketing materials including brochures, leaflets, quotation formats and other product communication related materials in a way that company products are well perceived by internal and external customers.
  • Organize new product training to trainers/sales managers (ADs) and product launching to the market and agency force.
  • Partner with Marketing team to develop product related sale tools such as sales presenting materials, GP slides etc.
  • Evaluate the marketing performance of products, including product proposition, product communication and marketing materials and take actions in due course.
  • Plan for Day 2 items and work with relevant department for system implementation.
  • Control and manage timeline of Day 2 project, report the process as schedule

Key Success Factors:
Graduate in Business Administration with minimum of 2 - 4 year experience in developing/marketing life insurance or (non)financial/banking products. Experiences in life insurance sales/training are preferred.
Knowledge and skill set:
  • Understanding of Life Insurance distribution channels, Sales, Customers, Training, Operations, etc
  • Project management skill
  • Presentation and communication skills
  • Good writing skill
  • Creative thinking with good analytical skills
  • Good command of English and MS software packages (WORD, EXCEL, POWERPOINT etc)

Job's attributes:
  • Ability to work with people at different levels and from various functions of business
  • Ability to produce results under time restraints
  • Be a quick-learner and quick adaptable to changes.
  • Be able to work well with a wide range of people from different parts of the business
  • Be able to work well under high pressure
  • Be proactive in managing tasks assigned independently

Job Details

Employment Types:



Prudential plc is an Asia-led portfolio of businesses focused on structural growth markets. The business helps individuals to de-risk their lives and deal with their biggest financial concerns through life and health insurance, and retirement and asset management solutions. Prudential plc has 20 million customers and is listed on stock exchanges in London, Hong Kong, Singapore and New York. We are proud to be one of the 380 companies across 11 sectors included in the 2021 Bloomberg Gender Equality Index. The reference index measures gender equality across five pillars: female leadership and talent pipeline, equal pay and gender pay parity, inclusive culture, sexual harassment policies, and pro-women brand. Our inclusion in this global index is testament to our commitment to nurturing diverse talent. #BloombergGEI. Prudential plc is not affiliated in any manner with Prudential Financial, Inc., a company whose principal place of business is in the United States of America or with the Prudential Assurance Company, a subsidiary of M&G plc, a company incorporated in the United Kingdom.

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