Marketing Senior

5-10 years
Job Description



Job Description

Mainly responsible for brand management activities for products and services. Area of work assigned:

  • Research market, competitors to propose communication strategies for products and brands in charge
  • Make a communication and marketing plan for products such as new product/feature launches, marketing promotion programs or activation at the point of sale
  • Worked with design department and agency to create content and promotional materials (Key visual/ TVC, POSM,...) for campaigns and communication activities
  • Operating campaigns, coordinating with related departments or Media Agency to deploy and control communication activities
  • Reporting and measuring Measure the effectiveness of a communication campaign
  • Implement or support implementation customer care programs on Holidays/Tet, programs to support branches, business units
  • Other tasks as assigned by Managers management
Job Requirement

  • Graduated in Economics/Marketing/Business Administration / Foreign Trade / Foreign Languages / Journalism
  • Having 2 or more years of experience in the field of communication and marketing
  • Skills in planning and implementing communication campaigns
  • Having a marketing mindset and branding
  • Skills in content marketing orientation and evaluation of advertising images
  • Creative ability, with many ideas Unique and different ideas
  • Teamwork skills and team building/development
  • High sense of responsibility, able to work under pressure

  • Job tags:

TPBank is a bank of Vietnam. It was founded on 5 May 2008, TPBank inherits technological expertise and financial strength from its strategic shareholders, including DOJI Gold and Gems Group, FPT Corporation, MobiFone Corporation, Vietnam National Reinsurance and SBI Ven Holding Pte. Ltd, Singapore

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