Junior Content Producer

Junior Content Producer

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Job Description


About the job
Apprentice Training:
Fully funded training will be provided via the enrolling on an 18-24 month . 20% of time is spent in training which is delivered through once monthly full day seminars plus coaching from a digital community professional as well as virtual classroom and online resources
Our Team:
The team: Omnichannel Campaigns Centre of Excellence (CoE)
This is a Global Cross Functional team, so team members have line management into different parts of the organisation, and some are even external to Sanofi.
CoE team members are currently based in Poland, Italy, UK, Germany, and Vietnam.
Marketing and Customer Engagement teams in each of 40+ countries use Campaign Management software. This is configured by the Digital Commerce team to market Sanofi's products to Healthcare Professionals (HCPs).
SFMC links to many sources of data and various communications channels in order to manage communication through a customer journey. This might mean sending emails to a list of doctors to promote a product, or give them information to help them in their job. This is called an email campaign. Another example would be sending email invitations to a webinar followed by SMS reminders and a survey follow-up for attendees after the event.
The Campaign Management software we use is Salesforce Marketing Cloud (SFMC). It is a sophisticated tool connected to many other systems. Data flows in to the platform with information such as lists of doctors, and data flows out for reporting and analytics
The CoE is dedicated to helping each country adopt the software so that they can run efficient marketing campaigns to their HCPs.
To allow the Marketing and Customer Engagement teams in the countries to operate the software, they need:
  • Awareness of the solutions available
  • Training and detailed instruction on how to use SFMC and associated software
  • An understanding of concepts around digital marketing like
    • data management
    • deliverability
    • assessment of value
    • reporting and analysis of outcome data
  • The ability to interact with the Centre of Excellence and run the various processes needed for campaign execution, support and platform evolution

Main responsibilities:
The fundamental responsibility in the role is to gather reference material (e.g. a user manual) from application developers/owners and prepare and publish it for use by the market teams. Then to engage with the teams to get feedback on the effectiveness of the materials.
  • Preparing new content for the Salesforce Marketing Cloud implementation for communication via
    • Our Intranet
    • Yammer
    • Meetings and webinars
    • Internal Online forums
    • Online manuals
  • Maintaining information resources relating to
    • Channels
    • Capabilities
    • How to create Campaigns
    • Preparing Top Campaigns
    • Trainings and Bestpractices
    • Upcoming changes
  • Support all the other reoccurring communication functional/process related topics e.g. tracking NPS quarterly, support process, release etc.

About you
  • Experience: Some basic experience in one or more of: communications, digital marketing, technical writing, journalism, content management, creative, broadcasting, media management, essay writing
  • Soft skills: Writing, Communication and Collaboration
  • Technical skills: Ideally (but not essential) collaboration platforms like MS Teams, Zoom, Miro, content management and social media system(s) like SharePoint, Yammer
  • Education: 4 A levels or equivalent
  • Personal Characteristics: Questioning, logical, empathic
  • Languages: English first language

Pursue progress, discover extraordinary.
Better is out there. Better medications, better outcomes, better science. But progress doesn't happen without people - people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let's be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.
Watch our and check out our Diversity Equity and Inclusion actions at !
Visas for those who do not already have the right to work in the UK will be considered on a case by case basis according to business needs and resources.
At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers. We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.

Job Details

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About Sanofi

We are Sanofi, an innovative global healthcare company. We chase the miracles of science to improve people’s lives.
Our team, across some 100 countries, is dedicated to transforming the practice of medicine by working to turn the impossible into the possible. We provide potentially life-changing treatment options and life-saving vaccine protection to millions of people globally, while putting sustainability and social responsibility at the center of our ambitions.

Job Source : en.jobs.sanofi.com

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