Business Development Manager (Quản lý Phát triển Kinh doanh)

Job Description

Prudential's purpose is to help people get the most out of life. We will deliver our purpose by creating a culture in which diversity is celebrated and inclusion assured, for our colleagues, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and in exchange, we support our people's career ambitions. We pledge to make Prudential a place where you can Connect, Grow and Succeed.
Job Purpose
This role is responsible for managing, coordinating, building and developing the agency forces to achieve the target, strategies and business policies of the company.
Job Responsibilities
Strategic Planning and execution

  • Use the MAPA to analyze business data and strongly implement appropriate recruitment / business activities of the assigned General Agency (s)

  • Execute the business strategy following company and the General Agency's direction & vision
  • Closely work with agent force to monitor progress, results of execution plan and take appropriate counter measures if needed to complete sales target in assigned General Agency
  • Carry out the business and training plans in the assigned region to support the General Agency (s) to achieve business sales targets and KPIs
  • Be representatives of Company or General Agency to convey message/ information & do presentation to business partners
  • Understand and comply with rules, regulations related to Code of Conduct, Customer Complaints handling procedures, Customer's Privacy Policy and other Company guidelines.

Sales supervision & management
  • Align with Regional Business Development Director/ Associate Business Development Director to make decision and have clear direction to address business issues
  • Develop the Business Management process by closely monitoring the business activities and trends of the General Agency according to the Quarterly / Yearly plan.
  • Support processes of insurance transactions, operating applications and resolving complaints from the stakeholders of the assigned General Agency
  • Supervise and manage the business activity of the assigned General Agency's office (s) to closely follow the APE indicators, recruitment, rate of active consultants and comply effectively.

People Management & Development
  • Direct and control the implementation of recruitment plan and training plan for agents to ensure the development of agent force
  • Conduct 1-1 meetings with the General Agency Directors / Agent leaders to ensure the target achieved.
  • Train and develop of Agent leaders and agents following the agent's career roadmap of the assigned General Agency's office (s)

Relationships and Communications
  • Build effective business relationships internally & externally (AD staffs, others department's staffs/ managers)
  • Build solid relationship and influence GAD Partners to deliver Agency Strategy & KPIs
  • Ability to motivate and inspire business partners through Sales contests and internal activities.
  • Enhance effective communication internally & externally

GA Taskforce & Expansion
  • Support the GA Expansion following company's strategy in assigned area, including attracting, communicating to new GAD company directions, initiatives, contest, events & award program in compliance with company's guideline handle & solve enquiries from GAD

Supervision & Management
  • Monitor and manage the daily sales and operation of new GA & have solution to support new GAD to achieve their target
  • Follow all process that helps closely monitor sales/recruiting activities/events of GAD

  • To be assigned by the Line manager or Company's management (if any)

Job Accountability /
This role is to
Implement the strategy, business plan in the assigned General Agency (s) to achieve sales target and KPIs
Directly manage the assigned General Agency (s) sale activity and productivity
Develop and maintain close relationship with agency force (GAD, UM, BM...)
Manage any other assigned project
Build and develop the capable agent leaders and agent force for the assigned General agency's office (s).
Job Requirements / Yu cu
  • College/ University, preferably in Economics, Business Administration, Sales & Marketing, Insurance
  • Having specific certificate or specialized training related to insurance is an advantage: LOMA, etc.

Knowledge and skill
  • Knowledge in Insurance & Finance Industry, sales & marketing
  • Strong personal network & Relationship building/ management skills
  • Sale management skills
  • Strategic planning, organizing skills
  • People management skills
  • Influencing skills
  • Result oriented, sales oriented
  • Risk management
  • Analytical thinking
  • Customer service oriented
  • Excellent communication and presentation skills
  • Able to communicate in English

Competencies / Nng lc lnh o
Leadership Capability Model - Foundational level
Prudential is an equal opportunity employer. We provide equality of opportunity of benefits for all who apply and who perform work for our organisation irrespective of sex, race, age, ethnic origin, educational, social and cultural background, marital status, pregnancy and maternity, religion or belief, disability or part-time / fixed-term work, or any other status protected by applicable law. We encourage the same standards from our recruitment and third-party suppliers taking into account the context of grade, job and location. We also allow for reasonable adjustments to support people with special requirements.





Prudentialplc provides life and health insurance and asset management, with a focus on Asia and Africa. We help people get the most out of life, by making healthcare affordable and accessible and by promoting financial inclusion. We protect people's wealth, help them grow their assets, and empower them to save for their goals. The business has more than 18 million life customers in Asia and Africa.Prudential has been providing trusted financial security for 95 years and is listed on stock exchanges in London, Hong Kong, Singapore, and New York. We are proud to be included in the 2022 Bloomberg Gender Equality Index. The index measures gender equality across five pillars: female leadership and talent pipeline, equal pay and gender pay parity, inclusive culture, sexual harassment policies, and pro-women brand. Our inclusion in this global index is testament to our commitment to nurturing diverse talent. #BloombergGEI . Prudential plc is not affiliated in any manner with Prudential Financial, Inc., a company whose principal place of business is in the United States of America or with the Prudential Assurance Company, a subsidiary of M&G plc, a company incorporated in the United Kingdom.

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