Job Overview:

We are seeking a highly motivated Sales Representative (B2B) to develop the SEA market for designated premium luxury European eyewear brands. This is a 12-month contractor role designed to support the pilot phase of our market expansion strategy, with a primary focus on establishing and growing distribution within premium optical stores in Ho Chi Minh City.

The role is ideal for commercially disciplined, relationship-driven sales professional who thrives on opening new doors and building premium partnerships from scratch, while ensuring the brand positioning and pricing integrity are consistently maintained.

Core Responsibilities:

Identify, prospect, engage premium optical stores, eyewear boutiques, and other suitable retail partners across Ho Chi Minh City
Open new Points-of-Sale (POS) that align with the positioning, image, and commercial objectives of the luxury eyewear portfolio
Build and maintain relationships with store owners and key decision-makers
Conduct sell-in presentations, product training and ongoing support to maximize product understanding, client engagement, and sales performance
Support inventory planning and replenishment discussions with retail partners to drive sustainable business growth and repeat orders
Achieve assigned POS opening and sales targets, alongside other key performance indicators within established timelines.
Submit weekly activity reports and monthly KPI updates
Ensure pricing discipline and protect brand positioning

Requirements:

3–7 years of experience in luxury wholesale or premium retail sales, business development or related commercial roles
Proven experience in opening new accounts and developing retail partnerships
Existing network within HCMC premium optical industry
Strong negotiation and communication skills
With entrepreneurial mindset and the ability to work independently while delivering measurable commercial results.
Fluent Vietnamese and working proficiency in English
Self-motivated and result-oriented
With prior experience in eyewear or optical industry, and experience representing premium lifestyle products is nice to have and desirable

What We Offer:

Performance-based remuneration structure including monthly base retainer combined with POS opening incentives and ongoing replenishment commissions
High-performing contributors may be considered for long-term expanded role upon successful validation of the pilot project

Interested parties, please send your detailed resume with expected salary by clicking Apply.

Data collected will be used for recruitment purpose only.

Sales Development Representative, B2B Eyewear (Contractor role)